|
Chris Doyle BA (cantab), LLB (hons)
Since qualifying in Law in the late 1980’s Chris has worked exclusively in the pharmaceutical industry, his diverse experience covers all aspects of commercialisation and marketing. He has held senior positions in both client and agency-side companies so has a profound understanding of client requirements and can quickly identify those areas where an agency can add real value.
Chris specialises in Market segmentation and dynamics, payer relationships and in/out licencing. He is the Treasurer of the Pharmaceutical Marketing Society and regularly provides training and lectures to industry congresses and groups.
|